GrowthGeek.ai

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Managed closer or in-house hire?

Both can work. The difference is who builds the system, who manages the seller, and how much risk sits with you.

Book a free 15-minute intro callSee the 90-day build

15 minutes with Kurt. You leave with a clear view of where your pipeline breaks.

Managed closer

Employer
GrowthGeek (W-2, via our PEO)
Search and vetting
We run it against a deal scorecard
System to sell into
Built first (ICP, CRM, playbook)
Management and coaching
Weekly, by us
If it doesn't work
Replacement per agreement, credits for empty days
Commitment
Three-cycle minimum, then cycle by cycle
Becoming permanent
Hire for a one-time conversion fee
Payroll, benefits, compliance
Handled by us and our PEO

In-house hire

Employer
You
Search and vetting
You (or a search firm)
System to sell into
Usually needs to be built by you
Management and coaching
You or a future sales leader
If it doesn't work
Restart the search yourself
Commitment
Open-ended employment
Becoming permanent
Already permanent
Payroll, benefits, compliance
Yours
Book a free 15-minute intro callSee all comparisons

15 minutes with Kurt. You leave with a clear view of where your pipeline breaks.

When an in-house hire is the better choice

  • You already have a proven playbook and a sales manager
  • You want the hire on your payroll from day one (we also offer Direct Placement)
  • You have strong recruiting in-house

When a managed closer fits better

  • The founder still closes most deals
  • There's no system yet
  • No one is there to manage the rep
  • You want to work with the closer before committing

A note on cost

We don't publish typical AE cost figures here; we compare cost qualitatively (recruiting time, ramp time, management load and the cost of a mis-hire) and walk through your own numbers on the intro call.

See how managed closers work See how engagements are structured Guide: hire your first account executive Read the FAQ

Questions

Is a managed closer cheaper than hiring?
It depends on your situation. A managed closer bundles recruiting, management, payroll and replacement into one cycle fee; an in-house hire costs salary, benefits, search and your management time. We walk through both on the call.
Can I switch from managed to in-house later?
Yes. You can hire your closer for a one-time conversion fee set out in your agreement.

Case study · A legal-tech company

What we built

ICP lanes · packaging · CRM · sales playbook · outbound sequences · AE onboarding on that playbook.

How we work

Mapped how deals closed → defined lanes → built CRM and playbook → launched outbound and onboarded the AE → weekly pipeline and call review.

Book a free 15-minute intro callRead the full case study

15 minutes with Kurt. You leave with a clear view of where your pipeline breaks.

Questions

What does it cost?
It depends on your team and deal size: a one-time engine build, then managed closer seats billed per 4-week cycle. We'll walk through the numbers on the free 15-minute intro call and set them in your Order Form. Book a free 15-minute intro call
What if it doesn't work?
You own everything we build once it's paid, so the engine stays either way. If a closer isn't the right fit, we replace them, per your agreement, and you're credited for working days the seat is empty. Book a free 15-minute intro call
Who employs the closer?
We do. Closers are full-time W-2 employees of GrowthGeek, employed through our PEO. We handle payroll, taxes, benefits administration and employment compliance; you direct the selling. Book a free 15-minute intro call
Can I hire them permanently?
Yes. If a closer works out, you can hire them directly for a one-time conversion fee set out in your agreement. Book a free 15-minute intro call
How long until it's running?
It's the 90-day build: build first, then the closer goes live on the playbook, then the team runs on the scorecard. The closer search runs in parallel with the build. Book a free 15-minute intro call
Is GrowthGeek an AI tool?
No. AI helps us build faster and review calls. You're buying revenue capacity: a system and the people to run it. Book a free 15-minute intro call
Who is this not for?
We build for seed to Series A B2B founders. It's probably not a fit if you are:
  • pre-product-market fit, without repeatable deals yet
  • a services business
  • not ready to budget for a closer seat
Teams that already have a sales org of six or more reps usually need a different kind of help, and we'll say so on the call. Book a free 15-minute intro call
All questions

Is founder-led selling your ceiling right now?

In 15 minutes we'll look at where your pipeline breaks and what we'd build first.

Legal-tech client: ~$700K → $3.8M ARR in ~90 days.*

Led by Kurt Akman · ex-Head of Growth, Sports & Entertainment at Corgi (YC S24) · 500 Global · Inc. 5000 revenue leader
Book a free 15-minute intro call

15 minutes with Kurt. You leave with a clear view of where your pipeline breaks.

Pricing depends on your team and deal size. We'll walk through it on the free 15-minute intro call.